XBOX Wednesday, November 2, 2005 | 12:38 PM

First US Xbox 360 advertising

First US Xbox 360 advertising

Microsoft started the Xbox 360 advertising campaign with this strange but not so bad one minute video for the cinemas.


Cinema ad
Download: WMV

All comments

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Commented on 2005-11-02 12:59:32
And another vague-and-not-nearly-as-good-as-PlayStation commercial :S
Commented on 2005-11-02 13:03:02
mmmm that's your opinion, i really don't like most of the playstation commercials, on the other hand some of MS's commercials are rather funny, for example the guy getting born and flew right out of the window to his grave, then the text appears: "live is short... play more" thought that was pretty funny...
Commented on 2005-11-02 13:03:19
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Commented on 2005-11-02 13:09:21 In reply to Scarbir
Posted by Scarbir
And another vague-and-not-nearly-as-good-as-PlayStation commercial :S
Playstation ads are no better, especially those David Lynch ones.
Commented on 2005-11-02 13:10:10
^true. and who ever said ps ad's are good is one strange guy. i mean they are some of the worst i have ever seen as they seem to have nothing to do with anything. this ad is ok to good as it sucks you in a bit with out being to abstract(like Sony). but having said that the original xbox ad's were much better. the one with the insects was cool and as mentioned the baby one(although that got banned in the UK :) )
Commented on 2005-11-02 13:10:14
Not bad. Though it's too bad that their best commercial was the first one for the xbox and that they've never made anything better.
Commented on 2005-11-02 13:20:05
I'll just quote myself from Manager's thread:
Posted by PlumbDrumb
that was badass.
(I can't believe I used that word)
Commented on 2005-11-02 13:26:41
WOW , at least MS wont be called racists.
Commented on 2005-11-02 13:26:44
I think the best UK advert was this one. http://eu.playstation.com/iw_images//assets/video/...

I think it was one of the first PS2 ads.
Commented on 2005-11-02 13:33:15
I don't understand what this ad wants to tell me o.O And why does the... erm...singer say "eins zwo" at the end of the video? That's german slang for "one two" ôO
Commented on 2005-11-02 13:45:31
i got to give you this commercial is breathtaking:

http://www.nz.playstation.com/assets/life-style/ad...
Commented on 2005-11-02 13:47:44
you know the one they show in japan? it s a lot better than this one but I wouldnt buy a 360 only based on this bad advertising...
Commented on 2005-11-02 13:57:59
*a bit off topic:*

i'm really a commercial guy :D i love a good commercial and this one most be one of the impressive ones i ever saw :D

http://wickedmoon.com/e/sendcard.php?image=wickedm...
Commented on 2005-11-02 14:09:57
i think its genius irs not meant for us its to target a broader audience which they have succeeded...the commercial draws you in and makes you wonder wow how are they doin that yet at the same time is simple and friendly. These are only the startout commercials believe me right before launch hardcore game visuals will make up the commercials.
Commented on 2005-11-02 14:33:26 In reply to FireWire
Posted by FireWire
*a bit off topic:*

i'm really a commercial guy :D i love a good commercial and this one most be one of the impressive ones i ever saw :D

http://wickedmoon.com/e/sendcard.php?image=wickedm...
WOW how did they do that!?
Commented on 2005-11-02 14:37:46
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Commented on 2005-11-02 14:49:59
i think microsoft advertising can be kinda cool - they seem to go for the comedy/strange advertising that makes you mention it to a friend the next day which is the purpose i guess

as for playstation adverts - i dont see any in the UK - only playstation things i do see is when they sponsor the Champions League football
Commented on 2005-11-02 14:53:11
HOLY CRAP! IS THAT BEN WALLACE(the basketball player) THAT JUMPS IN AT THE END..IT IS!!!!
Commented on 2005-11-02 14:54:48 In reply to xiler8er360
Posted by xiler8er360
i think microsoft advertising can be kinda cool - they seem to go for the comedy/strange advertising that makes you mention it to a friend the next day which is the purpose i guess

as for playstation adverts - i dont see any in the UK - only playstation things i do see is when they sponsor the Champions League football
yep totally right and i hate those playstation champions league commercial, especially those with the vulture, they really ain't funny and don't make sense
Commented on 2005-11-02 14:55:58 In reply to FireWire
Posted by FireWire
*a bit off topic:*

i'm really a commercial guy :D i love a good commercial and this one most be one of the impressive ones i ever saw :D

http://wickedmoon.com/e/sendcard.php?image=wickedm...
Thats so cool. Very nice.

look ben wallace http://media.xboxyde.com/gallery/public/2156/1_000...
Commented on 2005-11-02 15:03:33
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Commented on 2005-11-02 15:15:14
I think the add is cool.

Also adds are starting to appear in the UK already. Not any for the actual system but I have seen several add for multi-platform games which include the xbox 360 logo at the end.
Commented on 2005-11-02 15:22:05
Do anyone know what the music in this ad is ?
Commented on 2005-11-02 15:30:25 In reply to Snoopers
Shazam tells me that the music is "Din Daa Daa" by George Kranz
Commented on 2005-11-02 16:08:23
I like it.
It got me to look and thets the point.
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