X360 Tuesday, February 12, 2008 | 3:13 PM

Lost Odyssey TV Ad

Lost Odyssey TV Ad

It looks like Microsoft is trying to do actually market Lost Odyssey, at least compared to the almost invisible marketing campaign of the sent to die Blue Dragon. This extended TV ad certainly reminds me in a way of the excellent way they marketed Gears of War, with a song that had little to do with the actual game, but that would everyone easily remembers. I sure still think of GoW's ad when I hear Charles Jules' Mad World. Hopefully this will be the same for Jefferson Airplane's White Rabbit if Microsoft does this right.
Update: 720p version online.


Extended TV Ad
Download: WMV | MP4 | AVI
Extended TV Ad

All comments

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Commented on 2008-02-01 07:59:39
I actually like the US ad. Anyway for those interested in an alternative mix of the ad, check this out http://www.youtube.com/watch?v=cA1Q0_ZxKZc
Commented on 2008-02-01 08:07:48
This is very kool, im so going to get this game when it drops,
here in the state...
Commented on 2008-02-01 08:26:27
Yep, great game. I played 8h straight yesterday. Has some minor issues but overall damn nice. I recommend for everyone! :)

And the first time I was glad that I live in PAL area, I hope that in the future they release games simultaneously more often. For example I hate to wait great games like jeanne d'arc ( I imported already that though ). It released in August in Usa but no PAL release date has been even announced yet... importing games and region free ftw o/
Commented on 2008-02-01 08:33:55
Anyone know the music that's used in this ad?
Commented on 2008-02-01 08:52:28 In reply to spydaweb
Posted by spydaweb
Anyone know the music that's used in this ad?
It's written right in the news...
Commented on 2008-02-01 09:01:26
I really like this song, it's beautiful, especially kicks in halfway through..

I don't know why, but it just doesn't suit the trailer, maybe it is cause i've heard what Nobuo Uematsu did for the game. The intro music and scene alone is so powerful, if they used that music for the ad it would've felt more powerful in my view

it had a sense of lost, hope, survive, live theme to it
Commented on 2008-02-01 09:02:47 In reply to Kadajj
Posted by Kadajj
Yep, great game. I played 8h straight yesterday. Has some minor issues but overall damn nice. I recommend for everyone! :)

And the first time I was glad that I live in PAL area, I hope that in the future they release games simultaneously more often. For example I hate to wait great games like jeanne d'arc ( I imported already that though ). It released in August in Usa but no PAL release date has been even announced yet... importing games and region free ftw o/
Hopefully ps3 will be similar to what ps2 was for jrpg fans and massive japan games. since ps3 is region free, no need to worry about release dates. Hope microsoft takes this route as well. There are alot of importers out in the market
Commented on 2008-02-01 09:31:13
Loved it! Very nice Ad ... Im glad MS is giving this a little bit of attention.
Commented on 2008-02-01 09:41:25
Fantastic ad.
Commented on 2008-02-01 09:43:11
Christ, even the ads are endlessly long with no gameplay. :/

Nice music though.
Commented on 2008-02-01 10:10:42 In reply to Xerx3s
This message is in "Boulet Time" (TM), If you still *really* want to see it, click here

Commented on 2008-02-01 10:29:42
Starfox .... take it easy :D
Commented on 2008-02-01 10:44:47
Cool ad,.
Commented on 2008-02-01 12:08:50
The game is so fucking awesome, I´m on the second boss and I´really impressed with all I have seen for now. This really keeps Psx Final Fantasy´s esence, no doubt. Thanks Mistwalker^^

PD: The add is so great O_O
Commented on 2008-02-01 14:25:27
I was excited before and now I am even more excited :). But strange music for advertising a Jrpg tho, why not use one of Nubuo uemetsu's tracks or the song from the actual ost?
Commented on 2008-02-01 15:15:14
Incredible ad :)
Commented on 2008-02-01 15:27:22
Genius. Did Emiliana Torrini do a cover of this song, cause I only know her version of white rabbit. I thing this song fits the trailer better than mad world fit GoW. I thought that ad was kinda gay:p
Commented on 2008-02-01 15:37:44
Good add, hated the song though.
Commented on 2008-02-01 18:41:17
well~
all I can say is "weird music" :o
why can't they put the LO's theme song for the background music
Commented on 2008-02-02 07:23:56
the music killed the mood (one of my fave drug referencing 70's songs)..what i know of the story and what the words of the song are saying don't jive..like a DBZ AMV using a Frank Sinatra tune.. way to tell your games composer that you think his music isn't good enough to sell the game.
Commented on 2008-02-02 12:57:25
Love the song, but it didn't suit the game imo. Also the trailer didn't really work until the last 30 seconds.
Commented on 2008-02-04 00:41:17 In reply to BlimBlim
Posted by BlimBlim
It's written right in the news...
I didn't see that. Did you add that blurb after I read it? :p
Ah well. Now I know what song to look up and add to my playlist.
Commented on 2008-02-12 16:24:37
Well I guess the best way to advertise a game with gameplay straight from oldschool rpgs is to not show the gameplay at all. So overall I guess it is a good ad.

I doubt the game will sell well given the fact that Mass Effect is still selling well right now.
Commented on 2008-02-12 17:17:36
grrr, this game is rapidly becoming a FFIX for me...goofy art design, but awesome story and gameplay. but, i may bite on this one, unlike FFIX
Commented on 2008-02-12 17:29:40 In reply to Xeviant
Posted by Xeviant
grrr, this game is rapidly becoming a FFIX for me...goofy art design, but awesome story and gameplay. but, i may bite on this one, unlike FFIX
ff9 was awesome
for me LO is true ff11
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About the game


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    Sdarts The only bad thing is that now I'm dying to play Crash Bandicoot. I didn't notice the sounds the first time, but from the second onwards they hit me so hard with nostalgia. Those are great games. (5 Hours ago)
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    Sdarts Just watched PSX 2016 for the 4th time, reactions from the Easy Allies and Kinda Funny guys. It was such an unbelievably amazing show that just gets better after each rewatching. Congrats to Sony! (5 Hours ago)
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    amerakindesi @spacemanjupiter: haha I've accidentally done that too. sucks. (5 Hours ago)
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    spacemanjupiter uh how do i reset the stupid age restriction on videos? clearig cache/cookies didn't help and neither did relogging (5 Hours ago)
  • Melmoth
    Melmoth all he's been through. (5 Hours ago)
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